Operations · Data · AI Transformation

Build operations that scale.

I help organisations redesign fragmented processes, connect systems and data, and apply automation and AI where it creates measurable operational leverage.

Operations first. Technology second. Outcomes always.

Karuna Gingell-Beckmann, operations, data and AI transformation consultant
Karuna Gingell-Beckmann · London, UK

London · UK-wide · Contract · Interim · Project-based

What I do

Business systems, operations and AI — in that order

01

Operations & Systems Design

Operating models, process redesign, handoffs, lifecycle governance, SLAs, escalation frameworks and customer / revenue operations.

02

Data & Systems Integration

CRM, APIs, cross-system data flow, reporting, data quality and governance, SQL and Power BI, with a Microsoft Fabric and Databricks platform direction.

03

AI & Automation

n8n, Make, Zapier, Python, LLM integrations, agentic workflows and human-in-the-loop controls, applied where they create operational leverage.

How I work

The work underneath the workflow

Most automation projects fail because the process underneath was never clear. My work usually starts before any tool is chosen — clarifying how the operation is actually supposed to run, and fixing what does not hold up.

Once ownership, data and decisions are defined, automation and AI become straightforward, safe to scale and measurable.

  • Who owns the record, the decision and the exception
  • Statuses, lifecycle stages and the rules that move work between them
  • Decision points, approvals and escalation paths
  • Handoffs between teams, systems and vendors
  • The data fields the process actually depends on
  • Exception handling, controls and audit trails
  • The KPIs that tell you whether the process is healthy

Selected outcomes

90%

reduction in external data-reformatting cost

Projected

60%

Q3 revenue increase without increasing budget

Delivered

>50%

reduction in manual work in consulting engagements

Delivered

+43%

increase in SQLs from the same SDR input (7% → 10% conversion)

Modelled

Figures labelled projected or modelled describe designed future-state impact based on documented current-state data. They are not presented as realised results.

Need someone who can fix the operating model, not just the tooling?

Available for UK contract, interim and project-based engagements across operational transformation, data and systems, and AI enablement.