Category Archives: Marketing

Creating an Online Sales Funnel

So what exactly is a sales funnel? It’s the decision making journey your prospect takes from the beginning point of awareness all the way through to purchasing. An automated sales funnel is the referencing of this journey being nourished through the use of automated triggers used in email and content marketing. A Sales Funnel Consultant provides the service of setting up these triggers and servicing the prospects at their respective stages in a manner that optimizes the results.

Read More

4 Tips to Establish Yourself as an Expert

The main reason you want to establish yourself as an expert is to position yourself amongst others in your field. You will want to brand yourself as a general or niche expert in order to allow potential clients the ability to quickly identify your unique value proposition and exactly how you can help them.   … Continue reading 4 Tips to Establish Yourself as an Expert

Read More